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NOW
Family-Owned & Proudly Made in Canada

NOW

Affordable, high-quality natural solutions proudly manufactured in Ontario to help you live your healthiest life. 

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70% Made in Ontario

70% Made in Ontario

Proudly manufactured and packaged in Guelph since 2000

31,000 Monthly Tests

31,000 Monthly Tests

Rigorous in-house lab testing for guaranteed purity

Total Label Trust

Total Label Trust

What is on the label is precisely what is in the bottle

100% Recycled Bottles

100% Recycled Bottles

Reducing our footprint with post-consumer recycled packaging

Now - Citric acid

from $7.99

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from $7.99

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Citrus Moisture™ Shampoo

$13.99

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$13.99

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Citrus Moisture - Conditioner

$13.99

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$13.99

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ChromeMate

$12.99

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$12.99

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$17.99

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$17.99

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Now - Bee pollen granules - 250g

$24.46

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$24.46

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Now - Charcoal detox facial mask, 118ml

$29.99

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$29.99

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Now - Charcoal detox moisturizer 30 ml

$25.99

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$25.99

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Now - Balance facial oil - 30 ml

$27.99

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$27.99

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$22.99

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$24.39

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$30.99

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Now - Cayenne 500 mg 100 vcaps

$12.99

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$12.99

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Now - Butterbur extract 75mg - 60 vcaps

$38.99

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$38.99

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Now - Blessed thistle 500 mg - 100 gel

$20.99

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$20.99

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Now - Caprylic acid 600mg - 100 sgels

$24.99

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$24.99

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$26.99

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$24.99

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Now - Adam superior men's multi

from $46.99

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from $46.99

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$30.99

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Huile Essentielle - Souris Bouton D'or -NOW -Gagné en Santé
Sale

Now - Cheer up buttercup essential oil - 30 ml

Regular price $27.99 $23.79

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Regular price $27.99 $23.79

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Now - Xylitol powder 100% pur 1 kg

$28.99

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$28.99

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Now - Borage oil 1000 mg

from $32.99

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from $32.99

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Now - Bones strength with mcha 240 caps

$47.99

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$47.99

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Huile essentielle - Poivre noir -NOW -Gagné en Santé
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Now - Essential oil black pepper - 30 ml

Regular price $23.99 $20.39

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Regular price $23.99 $20.39

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Now - Betterstevia organic liq sweetener

from $18.99

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from $18.99

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Huile essentielle - Basilic -NOW -Gagné en Santé
Sale

Now - Basil essential oil - 30 ml

Regular price $24.99 $21.24

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Regular price $24.99 $21.24

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Now - B-50 b vitamin supplement

from $23.99

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from $23.99

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Now - B-100 b vitamin supplement

from $44.99

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from $44.99

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Now - B-12 fast acting b complex liquid

from $14.99

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from $14.99

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from $12.99

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$21.99

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$20.99

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Now - Astragalus 500 mg -100 vcaps

$13.99

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$13.99

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$25.99

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Now - Astaxanthin 10 mg - 60 sgels

$48.99

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$48.99

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Now - Ascorbic acid 100% pure powder

from $24.99

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from $24.99

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Now - Alpha lipoic acid 250 mg

from $21.99

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from $21.99

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$39.99

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$22.79

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$38.99

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Now - 5-Htp 100 mg

from $29.99

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from $29.99

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A Legacy of Wellness: The NOW Story in Canada

A Legacy of Wellness: The NOW Story in Canada

Since 1968, the NOW brand has been a family-owned leader dedicated to helping people lead healthier lives. In 2000, we established our Canadian home in Guelph, Ontario, which has since become a vital hub for our local manufacturing and distribution. Today, we combine decades of expertise with an unwavering commitment to quality, performing over 31,000 tests every month in our state-of-the-art labs. By prioritizing sustainable sourcing and 100% recycled packaging, we ensure that our high-quality supplements support both your health and the health of our planet.
Read Our Full Story

Common Questions

What types of products does NOW offer for my wellness journey?

From essential vitamins and minerals to pure essential oils, probiotics, and natural foods, NOW offers one of the industry's widest selections, making it a one-stop shop for all your natural health needs.

How does NOW ensure product quality?

We perform over 31,000 tests per month in our laboratories to ensure that every supplement is pure, safe, and meets our strict quality standards.

Is your packaging eco-friendly?

Yes! We are proud to use bottles made from 100% post-consumer recycled (PCR) resin, significantly reducing our environmental impact.

What does "natural" mean according to NOW standards?

For us, natural means products are plant-derived, non-GMO, and formulated without any harmful substances or synthetic additives, staying as close to nature as possible.